Wednesday, November 28, 2012
Sale Up to 70% off @ Zara.com
“Like” if you’re excited to buy http://www.zara.com/ for someone special this holiday season. Why go to a crowded mall today when you could Give the Gift of The Next Big Thing, right from home? Shop great deals now and save up to 70%!
Hurry!
ONLY FROM November 28 - December 8
Tuesday, November 27, 2012
NETWORKING IS TAKING OVER!
NETWORKING IS TAKING OVER!
We are in a society that revolves mainly around technology. Social networking is an effective way to easily reach out to people, express your ideas, and most effectively display your work and experience in anything you do.
Facebook can be useful if you know how to use it!
Creating a page and posting all your blogs or creative work is the most productive way of using Facebook. Sharing all your work to your friends can spread all your ideas around and it drives your friends expose your work to their friends creating a viral web.
If you are looking for something more formal and professional you can create a LinkedIn account! LinkedIn is essentially like a having a resume online and it allows you to connect to other professionals like you and share the same interest.
LinkedIn is mainly to expose your professional interests, networks, education and previous job/experience you've had. I extremely recommend having a LinkedIn This is a very effective way to even find a job and helps to connect to others that have common professional interests.
Social networking is extremely important now a days, it helps you to build a strong communication with others and always keep you in touch with the people that can actually help you in any area of life!
Advergame
Teamgeist is for serious gamers soccer fans in the world! 2010 World Cup was looking for a digital campaign around both the national team and the event. Adidas was the chosen one.
To be able to gain points on Teamgeist you must beat the three best opponents from history! It start with a novel which is a great way to attract the player by choosing the best soccer cleats to play with (which is a great to advertise any type of product). One of the things that amaze me the most was the graphics and how they actually put real famous soccer players in the game. The audio was really neat. It made the players feel like if they are in actually soccer stadium.
Once again Adidas had taken the Advergame to another label! Fans throughout the searching for a adventure, this is one of the games experience.
Are you ready for this experience? If so visit their website at http://demo.northkingdom.com/adidas/teamgeist/
Thursday, November 15, 2012
Music + Films x Sports = Adidas!
Adidas always knows how to surprise us. They always implement something new and unconventional in their campaign, while still targeting their audience. Every commercial is refreshing! But the Adidas Originals – Star Wars Cantina commercial takes it all away. In this commercial
Adidas takes a universal theme
that is not sports related, making soccer the focal point of the commercial.
For Example: Star Wars was the most anticipated movie series for years that
still will continue to hold its classic presence. While it is a Star Wars
themed commercial Adidas adds one of the most influential pop culture artists,
Snoop Dog. Adidas does this to attract and engage its target audience,
Generation Y, even further. Carrying the theme of a classic movie series and
incorporating a pop culture icon, Adidas never deviates from its objective and
message it’s trying to convey.
Adidas
runs full campaigns by adding many reviews of their buyers and always
advertising the best concerts and/or artist. Representing young and viral generations
to come. ADIDAS will always represent a young crowd ready to take over the
world. They always take their time to do research about their audience and
always creating a separate campaign for every single continent. Adidas will
always be the daddy of sports and leader of advertisement for many generations!
Is political advertising effective?
If you are really into politics you would understand most of the commercials are showed in TV but I believe effective adverting is to be able to show you and explain you even if you don’t know what Is the main idea of the advertising. Government should be able to create a better advertising since they spend $6 billion on 2012 election campaign. The reason Obama has such of success with all the generation is the fact on how he advertises himself. He used YouTube and Facebook. One of the secrets to Barack Obama’s campaign has been the recognition of the talents of his supporters.
A
classic example is street artist and DJ Shepard Fairy, who unashamedly set out
to inspire his generation to vote for Obama. The founder of the Obey Giant brand explains that the success of his
campaign began with news sites and blogs spreading the word about his Hope and
Progress posters. Two weeks after he created the posters he had a call from the
Obama campaign office asking him to create a new image, featuring Barack Obama
with the word “Change”, to be sold on the Obama campaign site.Augmented Reality a New Way to Advertise
Augmented Reality –
taking the physical world and combining it with the digital world. Provides a means for advertisers to connect
customers to their brands and products.
Shopping online can be misleading but with augmented reality now you can
shop like if you are in real life.
For example The storefront looks fairly commonplaces, but with a little
help from the Net-A-Porter Karl app, fashionistas can reveal videos of the catwalk, product
information, 360-degree product models, pricing and the ability to purchase the
products.
You can get a better idea by looking the youtube video, Trust me you will love to shop online
or in your cell phone with this great app.
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